The new production model, which is closely related to the stunning Kia No3 Concept car that made its debut at the Geneva Show earlier this year to worldwide acclaim, brings stylish good looks and a fun driving experience to an otherwise 'humdrum' vehicle segment.
"Kia Venga will certainly deliver all the practicality and versatility that a European family could require. It will also provide them with the most stylish transport this segment has ever seen," observes Benny Oeyen, Director Marketing & Product Planning, Kia Motors Europe. "On the road, its performance and agility will surpass the class norm. Kia Venga will ensure that rewarding, fun-to-drive motoring is now available to drivers whose lifestyles demand an MPV."
Indeed, the similarities between the No3 concept car and the production-ready Kia Venga making its debut at Frankfurt go surprisingly deep. Apart from the adoption of a more conventional windscreen and roof design, all metal panels are common between the two models, and only minor changes have been made to turn the design concept into a production reality.
Doing away with the boxy 'mini-van' profile typically associated with B-segment MPVs, Kia Venga adopts a sleeker, racier profile. Indeed, Venga's slippery form achieves a class-best figure for aerodynamic drag with a Cd of just 0.31 - reducing fuel consumption, emissions output and wind noise - as well as satisfying numerous aesthetic criteria.
Short overhangs front and rear combine with the new model's broad stance and its 'smiling' lower air intake to enhance the overall feeling of 'eagerness' to get moving. The bold, concave swage lines along the flanks accentuate Kia Venga's pronounced shoulder lines and muscular wheel arches, to give the car a svelte, but athletic appearance.
When Kia Venga is viewed in profile, the extended, four-panel glasshouse reaches beyond front and rear doors to improve driver visibility and to apparently 'stretch' the car's outline. At both front and rear, modern, angular light clusters draw the viewers' eyes sharply in towards the middle of the car.
The treatment of glass surfaces is especially important in the creation of Kia Venga and buyers can accentuate this aspect of the MPV by specifying the optional, all-glass, two-piece sliding panoramic sunroof. It covers almost the entire roof area, bringing light to the interior to add to the feeling of spaciousness, and making the car seem sleeker by disguising the windscreen header rail and seeming to draw the roof line back.
Kia Venga will be marketed exclusively in Europe with a choice of 10 exterior paint colours, two of them - Byte Blue and Caramel Gold - u
Designed, engineered and manufactured in Europe, the 4,068 mm long Kia Venga features an unusually long wheelbase for its class (2,615 mm) - and a 1600 mm high roofline to maximise cabin space. Skilful packaging ensures that the Kia Venga redefines its MPV category by offering
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